It's Not Easy Being Green: Good Chat with Reverb's Adam Gardner
The Creative Climate / Episode 18
Music maker/activist/Reverb.org co-founder, Adam Gardner reaches back to the nascent years of his now ubiquitous nonprofit "dedicated to empowering millions of individuals to take action toward a better future for people and the planet."
Adam chats with Perry about how life on the road with his beloved band Guster inspired him and his wife Lauren Sullivan, to become major players in the climate space. When Reverb first started up in the early aughts, "green was just a color," but now the organization can boast great strides in the endeavor of concert and event greening, the spearheading of multiple programs to reduce concert and tour footprints and engaging fans at shows to take action. Adam also gives props to Billie Eilish, Bonnie Raitt and Dave Matthews, and other music/climate trailblazers, and updates us on Guster happenings.
Adam's choice for Hottest On Record is 2012's "Lost In The Light" by Bahamas, an artist whose firepit-friendliness got him through the heavy pandemic months.
Gardner urges all of us to visit musicclimaterevolution.org, a Reverb launched campaign working to unite the music community in the fight against the climate crisis.